From tradeshows and music festivals to weddings and professional conferences, the spread of COVID-19 has forced the cancellation of events far and wide. The impact on the promotional product industry is profound, with companies large and small feeling the economic and emotional impact.
It’s nothing any of us have dealt with on this scale before and it’s difficult to know what to do with cancelled orders and shuttered shops. Our advice? Get creative…be proactive and more than anything, do what you can to help your customers.
