Very few people love spending all day in the screen room, but the work that is done there is essential to the smooth operation of any decorator shop. Automating your screen room will simplify the process, making it both more enjoyable and more efficient. There are several investments you can make in your screen room that pay for themselves over the long haul.
Lean Into Tech
Mobile Shelving: Finding Space By Creating It
Service vs. Commodity: How Do You Sell?
The value proposition your business offers to end users is often boiled down to an act of service, using your expertise and experience to accomplish a task that a customer is unwilling or unable to do themselves. Make sure that you’re valuing the artistic nature of the service you offer as much as the canvas you provide, with these helpful pointers.
Building a Successful Contract Decorator Website
As a Contract Decorator, you don’t have time to be an expert in search engine optimization and e-commerce too. The good news is that you don’t need either of those things to develop an attractive and relevant website to engage your customers and potential customers. Learn more about the simple steps you can take to create a successful web presence.
Screen Tension and Off Contact: A Love Story
In the long history of great love stories, there are few that compare to the star-crossed tale of screen tension and off contact. It is a natural synergy you’ll find in every screen printing shop across the globe. Learn more about how the delicate dance between these two production variables results in a relationship that stands the test of time.
Screen Printing on Stretchy Fabrics
With the popularity of athletic garments in today’s fashion trends, print shops are seeing stretchy substrates make their way through the door. Printing jobs like cheer uniforms, team jerseys or workout gear are on the rise. There are several things to consider about the garments themselves and how you plan to tackle them. First you … Continued
The Next Big Brand: Apparel Re-Labeling Options
If you’ve been in the industry for more than four minutes, you’ve had an end user approach you with a pitch that goes something like “If you can just print 12 pieces now, I promise I will have 1200 more in no time!” The roots of this experience are with someone who believes they are … Continued
Choosing the Right Embroidery Backing For the Right Apparel
Embroidery backing is important for a strong foundation when embroidering on different materials and styles. Backing is a sheet of material that is hooped and embroidered along with the fabric you are embroidering. The material acts as a stabilizer, supporting the fabric and stitches while you embroider. I have worked on many decoration cases in … Continued
Curing Water-Based Inks
The art of science is rooted in an equal split between knowledge and luck. This has never been more accurate when we review the technique of water-based screen printing. The number of inputs that need to be considered for an optimal print causes many shops to shy away and mostly use plastisol ink. As the … Continued