With the recent online launch of New Era apparel, it’s a brand new game at SanMar, at New Era and in our industry.

Offered exclusively by SanMar, New Era apparel captures the history of the iconic headwear brand with over 40 revolutionary looks for the street, team and fans. New Era apparel knows no boundaries and allows end-users to express their unique passion, pride and style.

The clothes are designed to appeal to your customers seeking styles from a recognized retail sports brand. From the soft-handed fabrics to the eye-catching details to the price point, the value of New Era apparel is evident.

Here’s a quick overview of the line.

Street and Fanwear

Evoking the comfort of a past era, the Heritage Blend tees seamlessly mix classic softness with modern details. Customers have a choice of crews, 3/4-sleeve baseball raglans, colorblock varsity tees and more.

The Tri-blend Performance styles wick moisture and are available in crews and pullover hoodie tees, while the Sueded Cotton tees have a lofty sueded hand.

Rounding out the off-field looks are cotton-rich French Terry tees and baseball full-zips and Tri-Blend Fleece pullover hoodies.

Performance and On-field Looks

With sport-inspired good looks, the Series Performance tees fight moisture and odor with unrivaled softness. Diamond Era Jerseys—available in both full-button and 2-button versions—wick moisture and resist snags for comfortable training. And the Cage 1/4-Zip Jackets are water-repellent and wind-resistant with short sleeves for easy movement.

Check out the full New Era lineup here.

And look for the 2018 New Era catalog coming in January.