Color is king when it comes to building connections. SanMar wants to make it as easy as possible for you to target team and school sales with a host of marketing tools and resources:

• The brand-new 2016 Sport-Tek Catalog features all Sport-Tek products and a team color guide highlighting popular options in top team colors. Want to share options with a customer to outfit a local high school team that wears the color red? Show them pages four and five in the catalog for a sample of red shirts, hoodies, tanks and more.

• Want to feel like an expert on technical fabrics? The 2016 Performance Tees Color Guide includes swatches of many of our most popular Sport-Tek tees. Show your customers the difference between the Competitor and Contender families while brushing up on the benefits of our PosiCharge technology for locking in color.

• Our 2016 School and Team Color Guide builds on the success of our first launch of this popular resource. It includes an easy-to-shop and search collection of tees, tanks, polos, bags and caps from Sport-Tek, District, Port & Company and more, with additional colors and shareable websites.

We know that many of your customers search for specific popular colors and we want to arm you with the resources needed to stand out in this crowded market.

Contact the SanMar team at 800.426.6399 with any questions you have or to request any of our sales-building tools.