Your customers might be asking you for a bunch of t-shirts, but you know deep down that they want to look good and feel good when they wear them. Even in something as basic as a t-shirt, little adjustments for fit and fabrication can make a big difference in whether the final product gets worn … Continued

While there’s definitely a valid case to be made for why every day can be Earth Day, April 22 is still an excellent day to take a closer look at the impact you and your business have on the environment and to decide how you can do better in the year to come. Here at … Continued

Admit it, you own at least one tie-dyed piece of clothing. No shame, everyone does! Tie-dyed fabric is one of those looks that seems timeless. While those of us in the United States often associate it with the vibrant colors of the 1960s, it has a history that goes back hundreds of years and across … Continued

I went grocery shopping last week, and I was disappointed to see that my favorite soda wasn’t on the shelf. But I moved on, figuring that they’ll have it in stock again eventually. I didn’t give a lot of thought as to how that would happen at the time. Most of us don’t have to … Continued

Think about your favorite sports team. How would you feel if one day, they all took the field to play with everyone wearing different outfits? Jeans, t-shirts, sweatpants, maybe a hoodie or two, all different colors. Even worse, the opposing team did the same thing. How would you tell them apart? Which is all to … Continued

game changer: a newly introduced element or factor that changes an existing activity in a significant way Among the many changes we’ve seen in the promotional apparel world in the last year or so, one of the most striking is the rise in popularity of Direct-To-Garment printing. Screenprinting and embroidery remain as popular as ever … Continued

There are many stories about the origins of SanMar but only Marty Lott, the company’s founder, knows all the details. He can tell you about the backpack that was SanMar’s first product, and how it came to be that SanMar was started with one dollar in the bank. Here, then, is the real deal. In … Continued

Stop me if you’ve heard this one before: “A picture is worth a thousand words.” It’s a saying so well-known that it borders on cliché, but like most such phrases there is a core of truth to it. It’s often more economic and more effective to convey an idea through the visual medium than through … Continued

How do you react when life throws you a curveball? Your reaction to the unexpected defines whether you’re seen as cool and collected or disorganized and discombobulated. The difference often comes down to preparation. It’s the idea of being prepared for whatever comes your way that inspired the ReactTM collection of knits and wovens from … Continued

Sustainability is not just an item on a checklist. As SanMar’s sustainability manager Emily Gigot says, it’s an ongoing process of identifying the impacts of your business and working to address them. Our 2020 Corporate Responsibility Report identifies six overall objectives we have committed to work towards as a part of this process, to create … Continued