Some things are just better together. Peanut butter and jelly. Chips and dips. Nike and golf. When your client pairs their logo with a well-known retail brand it can lead to a similar magical union, bringing you more sales and your client more attention.
But it’s not always easy to convince clients to pay more for an item when a similar option is available at a lower cost. So why should your customer consider purchasing retail-branded apparel?
- A well-known logo adds credibility to a brand
There’s a cachet associated with respected and trusted brands. Adding a client’s logo alongside such an established leader lends an air of credibility and respect.
- Tested and proven products deliver desired features
Retail brands go through rigorous testing to ensure that they live up to expectations. The higher price point guarantees that the Nike Golf Dri-FIT polo will wick moisture or that an Eddie Bauer jacket will resist wind and water as advertised.
- People want to wear brands they know
Quite simply, consumers like to wear and carry products from well-known brands. Think about how often you see branded OGIO bags at the airport. The opportunities for repeated use of retail apparel – and additional impressions of your client’s logo – increase every time those products are worn.
We’re happy to deliver the choices you need to help create the perfect union between your clients and their promotional apparel needs. Our retail-branded styles from trusted names like Nike Golf, OGIO, Eddie Bauer, New Era and Alternative Apparel provide the perfect canvas for even the most discerning client.