Whether mixing up cocktails or showing off a favorite hangout spot, branded t-shirts, hats, hoodies and other merchandise are super popular in restaurants, pubs and bars. For many, where they eat and drink is just as important as what they eat and drink. And they want to show off the cool places where they clinked glasses and punched a hole in their foodie card.

For restaurants and pubs, merchandise sales provide a supplemental revenue source and great branding opportunities. Their employees can show off their quirky vibe with a funky logo on a fun shirt or cap that customers will want to buy. Restaurant and bar merchandise sales can be win-win for both for patrons who want to show off their favorite spots and as added sales opportunities for hot spots that know how to market themselves.

Consider the following when working with bars and restaurants:

• Style 

  While a polo shirt might be a great fit for a corporate client, bars and restaurants tend to be a bit more casual. Consider more on-trend styles from brands like Alternative Apparel or District when selling to hip new joints or established favorites. Take color into consideration too – many of these places love to see their logos pop on bright and vivid hues.

• Customer Preference 

  Branded coffee mugs are a great option for a coffee shop. A branded champagne flute at a coffee shop? Not so much. Think about the audience when working with bars and restaurants, and show them products that better represent their brand, like hoodies, caps and t-shirts.

• Merchandising Space

  Space is often at premium in restaurants and merchandise areas can look untidy. Help your customers show off their styles in an attractive way that entices customers and generates sales. Use our handy “how to” guides to create dynamic displays that help customers shop.

Merchandise says something about who a brand is, what they offer and how they view their culture. Help your customers speak volumes about themselves with great, relevant styles, showcased in a way that drives sales.