Fabric Blog:

Thousands of Words in a Single Picture

June 13, 2017

We work in a very visual industry. You can only describe a green t-shirt so many ways, but a picture really can do the work of a thousand words. A strong image isn’t just important for your customer presentations and websites. It’s also vital to your social media strategy. Over the last few years, all … Continued

Why Music Festivals & T-Shirts Go Hand in Hand

June 6, 2017

Backyard tunes, lighting up the grill and gathering around a fire pit are synonymous with summer evenings and there’s no better evidence of this this than the rising popularity of music festivals. Like a backyard jam session turned up to eleven, music festivals are a breathtaking display of entertainment, marketing and community. Over the years, … Continued

Wrangling Your Social Media: Livestreaming for Beginners

May 23, 2017

Social media is current. It’s interactive. It’s live. And it doesn’t get more live than livestreaming. Welcome back to Wrangling Your Social Strategy. This week we will look at live video streaming and how to make it work for your business. What is a livestream? It’s live video, delivered over the internet, directly from your … Continued

Be Your Customer’s Go-To for Golf Events

May 16, 2017

So you have a customer who wants to throw a charity golf tournament and is looking to you for outfitting options and, perhaps, a little guidance. No problem! Armed with the new 2017 Go-To Golf Guide, you can help set her up for success. This brochure makes it easy to shop for golf apparel, bags … Continued

The Power of Pop-Up Shops

May 9, 2017

According to Fortune, 51% of consumers make their shopping purchases online. For most of us, this statistic isn’t particularly surprising. It’s difficult to find people who don’t buy things online and we might even know those who only shop online. Some of us love the convenience of front-door delivery, while others appreciate being able to … Continued

Avoiding Scams in an Online Era

May 2, 2017

An unfortunate cost of online business is the risk of being scammed. From stolen credit card numbers to misleading email addresses to questionable shipping locations, opportunists can wreak havoc all through the ordering and delivery process. Below are some tips for avoiding scams: Pay attention to emails Misspellings and typos in emails are a red … Continued

Upping your T-Shirt Selling Game

April 25, 2017

T-shirts remain the most popular promotional item in America, with 58% of U.S. consumers owning at least one. They’re a favorite for those seeking the perfect keepsake from their travels, experiences and adventures. A decorated t-shirt helps tell a story about who a person is and what they enjoy doing. It’s a great option for … Continued

Wrangling Your Social Strategy: Engaging Your Community

April 4, 2017

People flock to social networks for the same reasons they go to parties – to socialize, to network, to kill time or to be entertained. What’s the one thing all of these have in common? The people. Fostering a healthy online community is a cornerstone of social media success. Welcome back to Wrangling Your Social … Continued

Selling a T-Shirt by Telling a Story

March 28, 2017

My friend told me a story recently about a trip she took Montana. The sky was blue and seemed to last forever. The mountains were everything you expect as winter transitions to spring – the perfect mix of snow-capped glory and granite. The weather was brisk but the air was clean and refreshing. She lives … Continued

Find Your Place in Today’s Office Dress Code

March 21, 2017

The influence of Millennials in the workforce has shifted office dress codes, transforming what it means to wear a “uniform.” Today it’s less about everyone wearing matching polos and pants and more about giving style choices to employees and allowing more individuality while maintaining a unified look through logos and color palettes. Whether your business … Continued