We work in a very visual industry. You can only describe a green t-shirt so many ways, but a picture really can do the work of a thousand words. A strong image isn’t just important for your customer presentations and websites. It’s also vital to your social media strategy. Over the last few years, all … Continued
Fabric Blog:
Why Music Festivals & T-Shirts Go Hand in Hand
Backyard tunes, lighting up the grill and gathering around a fire pit are synonymous with summer evenings and there’s no better evidence of this this than the rising popularity of music festivals. Like a backyard jam session turned up to eleven, music festivals are a breathtaking display of entertainment, marketing and community. Over the years, … Continued
Wrangling Your Social Media: Livestreaming for Beginners
Social media is current. It’s interactive. It’s live. And it doesn’t get more live than livestreaming. Welcome back to Wrangling Your Social Strategy. This week we will look at live video streaming and how to make it work for your business. What is a livestream? It’s live video, delivered over the internet, directly from your … Continued
Be Your Customer’s Go-To for Golf Events
So you have a customer who wants to throw a charity golf tournament and is looking to you for outfitting options and, perhaps, a little guidance. No problem! Armed with the new 2017 Go-To Golf Guide, you can help set her up for success. This brochure makes it easy to shop for golf apparel, bags … Continued
The Power of Pop-Up Shops
According to Fortune, 51% of consumers make their shopping purchases online. For most of us, this statistic isn’t particularly surprising. It’s difficult to find people who don’t buy things online and we might even know those who only shop online. Some of us love the convenience of front-door delivery, while others appreciate being able to … Continued
Avoiding Scams in an Online Era
An unfortunate cost of online business is the risk of being scammed. From stolen credit card numbers to misleading email addresses to questionable shipping locations, opportunists can wreak havoc all through the ordering and delivery process. Below are some tips for avoiding scams: Pay attention to emails Misspellings and typos in emails are a red … Continued
Upping your T-Shirt Selling Game
T-shirts remain the most popular promotional item in America, with 58% of U.S. consumers owning at least one. They’re a favorite for those seeking the perfect keepsake from their travels, experiences and adventures. A decorated t-shirt helps tell a story about who a person is and what they enjoy doing. It’s a great option for … Continued
Wrangling Your Social Strategy: Engaging Your Community
People flock to social networks for the same reasons they go to parties – to socialize, to network, to kill time or to be entertained. What’s the one thing all of these have in common? The people. Fostering a healthy online community is a cornerstone of social media success. Welcome back to Wrangling Your Social … Continued
Selling a T-Shirt by Telling a Story
My friend told me a story recently about a trip she took Montana. The sky was blue and seemed to last forever. The mountains were everything you expect as winter transitions to spring – the perfect mix of snow-capped glory and granite. The weather was brisk but the air was clean and refreshing. She lives … Continued
Find Your Place in Today’s Office Dress Code
The influence of Millennials in the workforce has shifted office dress codes, transforming what it means to wear a “uniform.” Today it’s less about everyone wearing matching polos and pants and more about giving style choices to employees and allowing more individuality while maintaining a unified look through logos and color palettes. Whether your business … Continued