More than twenty years before Nike.com’s Nike By You sneaker feature and decades before Ralph Lauren’s Create Your Own e-shop, our work at SanMar has been about offering quality, customizable apparel for working men and women. And as we’re well into our 50th year doing so, we’re continuing to innovate and invent sales tools to … Continued
I went grocery shopping last week, and I was disappointed to see that my favorite soda wasn’t on the shelf. But I moved on, figuring that they’ll have it in stock again eventually. I didn’t give a lot of thought as to how that would happen at the time. Most of us don’t have to … Continued
Think about your favorite sports team. How would you feel if one day, they all took the field to play with everyone wearing different outfits? Jeans, t-shirts, sweatpants, maybe a hoodie or two, all different colors. Even worse, the opposing team did the same thing. How would you tell them apart? Which is all to … Continued
game changer: a newly introduced element or factor that changes an existing activity in a significant way Among the many changes we’ve seen in the promotional apparel world in the last year or so, one of the most striking is the rise in popularity of Direct-To-Garment printing. Screenprinting and embroidery remain as popular as ever … Continued
There are many stories about the origins of SanMar but only Marty Lott, the company’s founder, knows all the details. He can tell you about the backpack that was SanMar’s first product, and how it came to be that SanMar was started with one dollar in the bank. Here, then, is the real deal. In … Continued
Stop me if you’ve heard this one before: “A picture is worth a thousand words.” It’s a saying so well-known that it borders on cliché, but like most such phrases there is a core of truth to it. It’s often more economic and more effective to convey an idea through the visual medium than through … Continued
How do you react when life throws you a curveball? Your reaction to the unexpected defines whether you’re seen as cool and collected or disorganized and discombobulated. The difference often comes down to preparation. It’s the idea of being prepared for whatever comes your way that inspired the ReactTM collection of knits and wovens from … Continued
Would you know what to do if a light fixture fell over and set a display on fire? How about if the headline celebrity you had booked weeks ago didn’t show up on the day of the show? John Lindgren has been there, and he has the stories to prove it. John has been working … Continued
We’ve wandered many a weary foot, as the song says. 2021 has arrived, so let’s take a draught of good will and look forward to the year ahead. We don’t want to give away all the excitement we’ve planned at SanMar U, but here’s a snapshot of a few things you can expect to see … Continued
When reflecting back on 2020, it’s undeniable the year was a unique one. For better and for worse, this year challenged us while also highlighting the best in us. We decided to collect a few of our favorite “T-Shirt Moments” from this one-of-a-kind year and we would love to hear what your favorite t-shirt moments … Continued