2020 has been a long year for all of us, but the end is finally in sight. With the new year comes new possibility and a chance to reset, focus on what we’ve learned, and plan ahead for 2021. But, about that plan – how do you plan when circumstances are still uncertain? Here are … Continued
At the start of the year, none of us could have predicted how much face masks would be a topic of everyday conversation. Many of us in the promotional apparel industry jumped into the new year like ones before: wondering what customers would be most excited to see and curious which trends would boost business … Continued
As much as we all miss getting together in person, there’s no way around it – virtual tradeshows have arrived and they’re here to stay, at least in some capacity. Promotional product industry tradeshows in 2021 are either being held entirely in a virtual environment, or with a mixture of physical and virtual elements. Whether … Continued
It’s that time of year when baked goods and “comfort” foods become the star of the show. It’s the time when many of us head into the kitchen to whip up some of our favorite meals to celebrate the season. One of the best ways to limit the amount of stress (and mess!) in the … Continued
When things get weird, the pros get creative. And things don’t get much weirder than they have this year. At SanMar, getting creative means exploring new ways to communicate with colleagues, and to helping our customers solve their own set of challenges. Our salespeople have a few tips to share when it comes to engaging … Continued
This holiday season may look a little different than ones before. Whether you’re celebrating virtually, holding small gatherings, or otherwise redefining what “togetherness” looks like, one thing remains the same: it’s a time to make people feel appreciated. From co-workers to clients, customers or family members, finding the perfect gift can help make the season … Continued
For a modern woman, Holly Rox has some old-fashioned preferences. She likes paper documents more than digital ones, and when meeting someone for the first time, she’d rather that introduction be face-to-face. That being said, Holly has spent her 14 years at SanMar adapting to changing processes, products and technology to become someone that many … Continued
Jorge Colindres is no stranger to the apparel industry. In Honduras, where he is originally from, Jorge worked for different textile companies for over 10 years. Then his life was changed after a Diversity Visa for the United States that his wife applied for on his behalf — unbeknownst to him — came through. After … Continued
World-class opera singers, best-selling authors and viral Twitter accounts all have one thing in common—a strong voice. It can take years to develop the creative muscles required to convey a proper tone or specific attitude via social media, but with a few tips and subtle tricks, you can find your voice and be well on … Continued
Welcome back to “Is That Still a Thing,” where we look at social networks and examine whether or not it’s worth investing our time and energy into growing an industry presence there. Today, we’re looking at Twitter. WHAT IS IT? Twitter is one of the most well-known micro-blogging platforms out there, and it created some … Continued