Fabric Blog:

Trend Alert: Work It Out

April 17, 2018

Join the global movement where strength and wellness matter more than ever.  We are redefining what it means to be active at any age. More than that, we are sharing our own fitness images, journeys and encouragement via social networks.  This puts what we wear, how it’s decorated and what those graphics say in the … Continued

Wrangling Your Social Media: Networking on Social Media

April 3, 2018

At this point, saying we live in a world made small by digital communication is like saying the world is round, water is wet and the sky is blue (unless you live in the Pacific Northwest, where everyone knows the sky is gray and full of rain clouds). It’s just a given that at any … Continued

Brand Names for Brand New Sales

March 27, 2018

The Nike Swoosh. The OGIO O. The New Era flag. If you’re helping clients with gifting occasions, employee recognition ideas, special events or even good old uniforming, sometimes nothing but a retail brand-name style—and its immediately recognizable logo—fits the bill. Retail looks pack a punch with end-users thanks to their perceived higher value. Pairing a retail-brand … Continued

Trend Alert: Building Community with #SquadGoals

February 20, 2018

Whether on Instagram, Facebook or Snapchat, people today are proud of their “squads.” Consumers have shifted their priority from purchasing things to creating experiences and developing connections with their “squads.” This experience-based marketplace is growing. One of the biggest driving factors behind that growth is Instagram. Individuals love to share photos of their squad wearing … Continued

A Brand New Era in Apparel

November 7, 2017

With the recent online launch of New Era apparel, it’s a brand new game at SanMar, at New Era and in our industry. Offered exclusively by SanMar, New Era apparel captures the history of the iconic headwear brand with over 40 revolutionary looks for the street, team and fans. New Era apparel knows no boundaries … Continued

Trend Alert: Active Designs to Fit Our Lives

October 31, 2017

Whether at work or at play, today’s designs are adapting to fit our active lifestyles. Our lives move quickly and our clothes need to move with us. At the office, we’re seeing performance fabrics and styles fuse with classic workwear. Polos are now created from cotton touch fabrics with stain resistant, wrinkle fighting and stain … Continued

Going Inside Outerwear

October 3, 2017

Our newest sales guide goes Inside Outerwear, featuring a snapshot of select jackets for outdoor adventures. Arranged by warmth and protection levels, our latest selling occasion is timed to help build seasonal outwear sales. Our Inside Outerwear sales guide is divided into three popular outerwear categories: Fleece Perfect for adding on a layer of warmth … Continued

Trend Alert: There’s a New Standard in Menswear

September 26, 2017

As office styles become more casual, the way that menswear is being worn is shifting. Core items and the looks you already love are taking on a new life and being elevated by the way they’re being styled. Take your favorite grid check shirt with a patterned tie and a sports blazer or even a … Continued

Celebrating the Return of Football

September 12, 2017

Football fans around the country are celebrating the return of college and pro ball, cheering on their favorite teams and hoping that this season is theirs to win it all. Whether your team is poised to take home the championship trophy or finish in last place (again), look your best on the sidelines, at the … Continued

Trend Alert: Mash Up Styles for Her for a Fresh Look

August 15, 2017

From the runway to popular TV shows and even on the city streets, we’re seeing patterns, colors and styles being mashed up in new and creative ways. Match wardrobe building blocks like t-shirts and hoodies with a suit or skirt to create a look that’s surprisingly ageless, comfortable and of-the-moment. Mix floral, plaid and camo … Continued