In Fall 2015, 20.2 million students enrolled in a college or university. This month, schools around the country are welcoming a new class of incoming students. Help student groups prepare for the school year with club apparel and accessories that attract new members. The fall semester is a great time to introduce new products. With … Continued
The 2017 Apparel, Bags and Caps catalog began hitting mailboxes this week. Our annual full-line catalog is packed with hundreds of sales-winning choices—including more than 240 new looks. Within the walls of SanMar, we’ve nicknamed this publication the ABC catalog. Its sole purpose is to help generate sales for you now and into 2017. But … Continued
Schools are one of the largest markets for promotional products and apparel. Last year alone, 14.9 million U.S. students attended high school, while 20.2 million enrolled in a college or university. With many of these students participating in a sport, club or activity, the opportunities for sales are endless. We have created a sales guide … Continued
Summer is here and with it comes the promise of grills, cookouts and barbecue. Grilling is an American pastime and barbecue is quickly becoming the new apple pie. The numbers speak for themselves. Seventy percent of American households own a grill or smoker, with 45% planning to purchase a new one this year. Ninety-seven percent … Continued
Six years ago when SanMar began sourcing from Tanzania we committed to responsible apparel manufacturing in Africa. At the time, we were pioneers in sourcing there and didn’t know the impact the apparel industry would make on the continent. From empowering women with the independence to earn their own income to spurring development in local … Continued
From couch potatoes to moderate runners to kindergarteners on a fundraising mission, 5k races have become popular Saturday morning excursions. Many participants don’t even call themselves runners — they signed on to get a little family fun, some exercise and of course a t-shirt with built-in bragging rights. Pay attention to the calendar of events … Continued
The digital age has fundamentally changed the way we shop and do business. More and more, social media is becoming a valuable asset within the marketing toolkit. While you shouldn’t part ways with your traditional marketing strategy, there is good reason to ramp up your social media efforts. Many of your customers are one or … Continued
Our goal is to offer the best products, brands and service in the industry. We know that your customers expect styles that look and feel great, while serving as the perfect canvas for a variety of decoration. So we’re thrilled to offer a new alternative with 41 Alternative Apparel styles. Alternative Apparel is best known … Continued
There are more than 80 millennials in the U.S. today. In fact, they outnumber Baby Boomers 3 to 1. Over the last year, millennials have become the majority in our country’s workforce, with an estimated buying power of $200 billion. Without a doubt, they are a force to be reckoned with. Millennials have never known … Continued
Earth Day is a movement that’s all about inspiring, challenging ideas, igniting passion and motivating people to action. Here at SanMar, we thrive on these beliefs every day. It’s just one part of our effort to make a difference in each of our communities around the country and in the locations where we source our … Continued