If you’re not already promoting your business through video, then you probably have a lot of questions about it. Why should I make videos? Isn’t that insanely expensive and time-consuming? What do I do with it once I’ve made it? Who has time for all this video stuff anyway?! Not to worry – here’s the … Continued
Fabric Blog:
An Inside Look at the Promotional Products Industry
The promotional products industry occupies an impactful place in the sales and marketing world. We’re a $23+ billion industry comprised of everything from large distributors and suppliers to small businesses and mom-and-pop shops. We help companies tell the world who they are, we bring together teams and communities, we provide great memories from favorite places … Continued
5 Tips for Writing Compelling Email Content
Did you know the average attention span for a single email is 11 seconds? As more and more emails flood our inboxes it can be a challenge to stand out in the crowd. We are here to provide you with 5 essential tips on how to create emails that not only get opened, but also … Continued
Wrangling Your Social Media: Networking on Social Media
At this point, saying we live in a world made small by digital communication is like saying the world is round, water is wet and the sky is blue (unless you live in the Pacific Northwest, where everyone knows the sky is gray and full of rain clouds). It’s just a given that at any … Continued
The Power of Pop-Up Shops
According to Fortune, 51% of consumers make their shopping purchases online. For most of us, this statistic isn’t particularly surprising. It’s difficult to find people who don’t buy things online and we might even know those who only shop online. Some of us love the convenience of front-door delivery, while others appreciate being able to … Continued
Tips for Selling in an Election Season
With the conventions now behind us, it may feel too late to sell in an election season. Not so! The presidency is but one of many seats up for grabs this Fall. This election cycle will see 469 congressional races, with 436 house and 34 senate seats up for election. If you’re looking to make … Continued
Sell to America’s Red Hot BBQ Industry
Summer is here and with it comes the promise of grills, cookouts and barbecue. Grilling is an American pastime and barbecue is quickly becoming the new apple pie. The numbers speak for themselves. Seventy percent of American households own a grill or smoker, with 45% planning to purchase a new one this year. Ninety-seven percent … Continued
Selling to 5ks & Charity Races: T-Shirts with Braggin’ Rights
From couch potatoes to moderate runners to kindergarteners on a fundraising mission, 5k races have become popular Saturday morning excursions. Many participants don’t even call themselves runners — they signed on to get a little family fun, some exercise and of course a t-shirt with built-in bragging rights. Pay attention to the calendar of events … Continued
Go Inside Outerwear with our Online Resource
SanMar offers nearly 300 jackets, fleece options, pullovers and vests ideal for everything from a chilly evening to the coldest of winter days. To help find the right style for your customers we’ve launched an online outerwear resource, loaded with the latest styles, education and sales tips. Want to brush up on outerwear trends or … Continued
Advice From a Sales Veteran
We sat down with Dan Tushar, SanMar’s National Sales Manager, to get some pearls of wisdom from his 20 years of industry experience. Offer Options You have likely worked with a customer at one time or another who asked for a quote on a very specific product. Perhaps they wanted 5,000 t-shirts for a charity … Continued